A WHOLE NEW TAKE ON RIDE SHARING
Below is an application that I designed from concept through prototype that reinvents the idea of renting a car for those who hate renting cars. It's aimed at a youthful generation of car enthusiasts who are used to big bold imagery and instantly connecting to other users through messaging, in-app booking and social networks. It takes everything a step further by introducing the user to new rides based on preferences - much like Pandora does for music.
REIMAGINING AUTOMOTIVE DEALER TOOLS
I went test driving cars one sunny Southern California weekend and witnessed a pattern amongst the dealers regardless of dealership - each one had to take my license to test drive to their managers while leaving me alone on the showroom floor. This process made me uncomfortable. It cheapened the experience of buying a car. The process is antiquated. I thought, "what if the dealer could do all this without ever having to leave my side?"
CONQUER YOUR FITNESS GOALS - WHILE GETTING PAID
"NFL Draft Kings" meets "Biggest Loser," two very different concepts but together they form a gadget that drives friendly competition and a way for personal trainers to push clients through incentive. A user builds a personal profile, weighs themselves throughout challenges to earn recognition, exercise badges and of course – real money.